Danny Cole has been with the Flex-R business for 9 years and heading the company as Trading Director for just over a year.
Danny started working in the construction industry back in the late 1990’s following a career that started on a management scheme at Sainsburys and then a few years selling fires and plumbing products. A recruitment phone call led him to Monarflex Geomembranes where he worked in a Technical Sales capacity, dealing with main contractors, house builders, architects and civil engineers. He progressed onto various sales management positions, including a switch across to the roofing division during his time at Monarflex and when the business was acquired by Icopal and then become part of the BMI Group.
Danny joined Flex-R in a sales capacity in 2013, following an ex-colleague into the business and excited by the EPDM flat roofing systems that was at that time, up and coming in the marketplace.
Today the business has a large external sales & technical team, that is supported internally by an experienced team in both the High Wycombe & Huddersfield office locations. The business has grown each year and into new markets but at its core are loyal, contractor and merchant customers, with strong relationships and that is what Danny says he enjoys most about his role.
“We have supplied the small-midsized roofing contractor base for many years, working closely with our contractor and merchant customer base. We provide high levels of support, including large/experienced sales and technical teams, to provide sector leading customer service, sales/technical support, and hands-on training just to mention a few. Our business is now supporting and liaising daily with both contractors and specialist roofing merchants. I may have come into this industry quite by chance, but I have stayed largely due to the people I work with, both inside and outside the Flex-R business. We work in a fantastic sector, where it is very much about the people and relationships we have built with our customers and suppliers over a long period of time”.